Challenge
CS Promoters, a real estate startup in Hosur, needed enquiries for newly constructed flats while keeping paid social acquisition affordable.
Strategy
The campaign used Facebook and Instagram targeting based on buyer interests and behaviour around Hosur. The offer strategy included site-visit support, booking incentives and time-bound promotions.
Execution
Paid social campaigns were run with an approximately ₹2,500 monthly budget and continuously reviewed for cost per result.
Documented Result
The Pixel Optin profile reports 150 leads and a reduction in cost per lead from approximately ₹209 to ₹8, alongside improved conversions.
Services Used
Meta advertising, audience targeting, offer strategy, lead generation and campaign optimisation.